BY J.R.PRASAD
Hyderabad, May 3: Taking a cue from shopping malls and texile showrooms, star hotels have started devising new ways to lure customers to beat the economic slowdown.
Since occupancy levels have dipped drastically, several star hotels in the city have introduced various complimentary services like offering free airport pick-up, early check-in (9 am) and late check-out (6 pm) facility. And depending on the package customers choose, some hotels offer them free welcome drinks, complimentary breakfasts, tea, coffee and cocktails. Several five star hotels have cut down tariff for rooms from Rs 12,000 to Rs 9,000, apart from the complimentary services.
Besides this, customers are offered various attractive packages like “holiday package” for weekends which includes free breakfast, lunch or dinner.
According to AP Hotels and Restaurants Association president, Mr Vir Vijay Singh, the hotel industry in the state is going through a rough patch in the wake of economic slowdown and terrorist attacks in Hyderabad. “To attract customers we have introduced packages like offering laundry and spa services for normal room tariffs. We also offer free airport pick-up depending on the type of the package. In some packages, we provide beauty treatment and other services for free.”

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